In this episode of the eCommerce Startup >> Podcast, we’ll be talking with Shirley Tan, founder of both AmericanBridal.com and eCommerceSystems.com, and also a very successful serial entrepreneur.
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An early e-commerce pioneer, Ms. Tan has more than 20 years of experience as a retail/wholesale and e-commerce executive, building and selling two companies: Rumors Inc. and, most recently, AmericanBridal.com, which she sold to The Knot [NASDAQ: XOXO], the premier media company devoted to weddings.
Ms. Tan grew Americanbridal.com from $500K to $6.5 Million and employed 30 full-time employees. She grew Rumors Inc. , a wholesale/retail wedding supplies business, to $1.5 Million and had 10 employees.
Today, Ms. Tan is a frequent speaker at e-commerce conferences and trade shows and writes about ecommerce on her blog, http://www.ecommercesystems.com. She is also a contributing blogger for Practical eCommerce.
As an expert in e-commerce, with hands on experience managing all aspects of retail online marketing, Ms Tan works with small to mid-sized e-commerce sites grow their business. She advises small businesses on how to plan like larger organizations and how to sell a business. Ms. Tan holds a B.S. in International Business from Golden Gate University in San Francisco.
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